FWAHU President-Elect Gentrie Reisinger was featured in the August, 2009 issue of Agent’s Sales Journal, a popular insurance industry magazine. Her article, entitled “7 Mistakes Agents Make When Approaching Decision Makers – And How to Avoid Them,” explains that new agents as well as seasoned veterans often have difficulty getting through to their target audience. Noting that brokers are often competing with dozens of others for the attention of key decision-makers, Gentrie points out some of the most common mistakes insurance agents make that can keep them from winning the business – and she tells you how to avoid a similar fate.
FWAHU
The Fort Worth Association of Health Underwriters is a local chapter of the National Association of Health Underwriters, a member organization that represents nearly 20,000 licensed health insurance agents, brokers, consultants and benefit professionals through more than 200 chapters across America.